Atma Insights

Our newest product, Atma Insights, is an award-winning, reliable, and engaging proprietary digital streaming service that helps professionals, educators, students, and global enthusiasts explore key international business topics as well as understand how culture impacts a range of business practices and management functions.

Our unique videos, available only on Atma Insights, will soon cover 80 percent of the world’s economy and provide essential and proprietary insights.

Atma Insights videos:

• highlight key global business topics,
• explore the nuances of doing business in diverse countries around the world,
• provide insight on how to enter new markets and develop business relationships,
• review how local cultures, values, practices, and mindsets impact the way business is conducted in-country,
• explain how to interact and communicate more effectively with people from different cultures, and
• review the cultural nuances that impact managing and negotiating across cultures.

 

Our knowledge resources are CONCISE, ACCURATE, and INFORMATIVE, providing:

• vivid in-country videos,
• engaging narration, and
• original role-plays.

 

Atma Insights is available to members for a 20% discount. Use code EC20 through 10/31/2021.