btrax, Inc. is a SF and Tokyo based agency with 15 years experience helping clients grow business in Japan. We understand that selling online requires that clients take into consideration all the various platforms available, how to offer customer services and different payment gateways to integrate.

We have expertise helping clients understand their value proposition when expanding into new markets so that they understand what channels to sell on, what messaging to use, and what regulations to consider. 
 

Our Services

• Products and Service Development - Working with you to create innovative products and services through the latest processes includingDesign Thinking, Lean UX, and Design Sprint.
• Brand Development and Growth Strategy - Creating and strengthening your brand, product and service through delivering unique experiences for customers to increase your business values.
• Innovation Workshops - Setting the best environment for your team to start ideating the next innovative business models with our team of facilitators and designers

 

Our Process

Overcome your market expansion obstacles through three phases driven by a user-centered mindset.

• Phase 1: Research & Validation - Understand the Japanese market and validate your Product-Solution fit.
• Phase 2: UX Localization - Localize the user experience beyond just translating.
• Phase 3: Growth Marketing - Marketing promotion and validation for the growth.